Ditjen P2HP Kementan Luncurkan Toko Online, Langsung Dapat Order
Indonesian Agriculture Ministry Launched an Online Store
Editor : M. Achsan Atjo
Translator : Dhelia Gani
Jakarta (B2B) - Para buyers produk pertanian Indonesia dari mancanegara kini tidak lagi repot mendapatkan aneka produk unggulan pertanian melalui internet atau toko online, Kementerian Pertanian RI melalui Direktorat Jenderal Pengolahan dan Pemasaran Hasil Pertanian (P2HP) dengan meluncurkan Sentral Promosi dan Pemasaran Produk Pertanian Nusantara (SP4N) berbasis website.
"Akses online ini membuka peluang promosi dan pemasaran produk hasil pertanian Indonesia ke mancanegara, dengan biaya minimal dengan hasil maksimal," kata Direktur Jenderal P2HP, Yusni Emilia Harahap kepada pers usai membuka Festival Produk Pertanian Unggulan Nusantara Potensial Ekspor 2015 di Jakarta, Jumat (14/8).
Menurutnya, toko online produk pertanian potensial ekspor Indonesia dapat diakses di http://www.inaagro.pertanian.go.id dan telah koneksi dengan 160 negara.
Dalam kesempatan tersebut, Dirjen Yusni E Harahap berbincang melalui ponsel dengan Atase Pertanian RI di Kedutaan Besar (KBRI) di Brussel, Belgia, yang menyatakan telah dapat mengakses situs tersebut dari Eropa.
Menurut Direktur Pengembangan Usaha dan Investasi Ditjen P2HP, Jamil Musanif website inaagro.pertanian.go.id diharapkan mampu meningkatkan ekspor produk pertanian unggulan Indonesia, dan pemerintah mengambil peran membantu promosi dari mulai pengemasan, promosi di dalam dan di luar jaringan internet.
"Pasca beberapa menit dibuka, website telah menerima notifikasi pemesanan dari negara Belanda, Belgia dan Amerika," kata Jamil Musanif.
Dia menambahkan, upaya promosi telah dirancang dengan sejumlah strategi dengan memperkuat kemitraan para petani dan pengusaha yang tersebar, merasionalkan harga berdasarkan prinsip efisiensi dan mengoptimalkan kapasitas produksi.
Jakarta (B2B) - The buyers of agricultural products from abroad is now easier to get information about Indonesian agricultural products via the internet or online store, Indonesian Agriculture Ministry through the Directorate General of Processing and Marketing of Agricultural Products (P2HP) by launching a promotion center, and marketing of agricultural products via online.
"Internet access opens opportunities for promotion, and marketing of Indonesian agricultural products to foreign countries, with minimal cost but maximum results," Director General P2HP Yusni Emilia Harahap told reporters here on Friday (8/14).
According to her, the online store can be accessed through http://www.inaagro.pertanian.go.id, and has connections to 160 countries.
On the occasion, Director General Yusni E Harahap speaking on the phone with the Indonesian Agricultural Attache at the Indonesian Embassy in Brussels, Belgium.
According to Director of Business Development and Investment of the directorate general, Jamil Musanif that inaagro.pertanian.go.id expected to increase Indonesian exports of agricultural products, and the government is taking the role of supporting the processing and marketing.
"After a few minutes was opened, the website has received notification of an order from Netherlands, Belgium and America," Mr Musanif said.
He added that the promotion has been designed with a number of strategies to strengthen the partnership of farmers, and businessmen from all over Indonesia, rationalize the price based on the principles of efficiency, and optimizing production capacity.